Visualizing Products and Consumers: A Gestalt Theory Inspired Method

Document

Metadata

Author(s)

Lobos, C.S. | de Vries, N.J. | Inostroza-Ponta, M. | Berretta, R. | Moscato, P.

Title

Visualizing Products and Consumers: A Gestalt Theory Inspired Method

Item Type

bookSection

"Key

XC3LHRVG

Publication Year

2019

Publication Title

Bus. and Consumer Analytics: New Ideas

ISBN

978-303006222-4 (ISBN); 978-303006221-7 (ISBN)

Url

https://www.scopus.com/inward/record.uri?eid=2-s2.0-85150136424&doi=10.1007%2f978-3-030-06222-4_16&partnerID=40&md5=2f13a6f297ce5e4101317203f160ef86

Date

2019

Pages

661-689

Publisher

Springer International Publishing

Language

English

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