Document
Metadata
Author(s)
Smith, R. | Boje, D.
Title
Visualizing Bill Gates and Richard Branson as comic book heroes: An examination of the role of cartoon and caricature in the parodization of the entrepreneurial persona
Item Type
bookSection
"Key
F3ZVY3FZ
Publication Year
2017
Publication Title
Entrep. Identity: The Process of Becom. an Entrep.
ISBN
978-178536371-9 (ISBN); 978-178536370-2 (ISBN)
Date
2017
Pages
58-82
Publisher
Edward Elgar Publishing Ltd.
Language
English